According to Hanford Dixon, then a cornerback with the Browns, Dixon himself gave his defensive teammates the name "Dawgs" to inspire them before the 1985 season. The Dawg Pound started during the 1985 Training Camp at Lakeland Community College in Kirtland, Ohio. Dixon and fellow cornerback Frank Minnifield started the idea of the pound by using the dog-versus-cat relationship between the quarterback and the defense. "We had the idea of the quarterback being the cat, and the defensive line being the dog," Dixon said. "Whenever the defense would get a regular sack or a coverage sack the defensive linemen and linebackers would bark." This attitude carried into the stands at the training camp, where fans started barking along with the players. Dixon and Minnifield then put up the first "Dawg Pound" banner in front of the bleachers before the first preseason game at old Cleveland Stadium. The bleacher section had the cheapest seats in the stadium, and its fans were already known as the most vocal. They adopted their new identity whole-heartedly, wearing dog noses, dog masks, bone-shaped hats and other outlandish costumes.
On at least one occasion, Dawg Pound rowdiness had a concrete impact on the outcome of a game. In the fourth quarter of a 1989 game against the hated Denver Broncos, the rain of batteries and other debris coming down from the bleachers was endangering the safety of the players. To move the action away from the east end, referee Tom Dooley had the teams switch sides. That put the wind at the Browns' back. The Browns won on a Matt Bahr field goal that barely cleared the crossbar.[3]
At the final game at Cleveland Stadium in December 1995, members of the Dawg Pound ripped the bleachers from the stands (many having brought wrenches, crowbars, and other tools to dislodge the seats). Some fans threw the seats onto the field, while others took them home as souveniers.
"Here We Go, Brownies, Here We Go!", followed by "Woof! Woof!" is the most common chant heard in the Pound, especially on drives (either offensive or defensive) going towards that end of the field.
When Cleveland Browns Stadium was completed in 1999, team officials named the sections in Cleveland Browns Stadium's east end the Dawg Pound. The new Pound differs from the original in having two decks, but like the Dawg Pound of Cleveland Municipal Stadium, the new stadium's Dawg Pound seats are all bleachers.
The new Pound also has official recognition from the team. The team trademarked a Dawg Pound logo, which it uses on select fan memorabilia. This logo was created by NFL Properties and is the only such logo developed for an NFL fan base by the league. It features a Browns helmet-clad dog gripping a football in its jaws surrounded by the words "DAWG POUND" in a stencil font. The logo is featured on officially licensed Browns merchandise such as t-shirts, pennants, bumper stickers, etc.
The establishment nature of the new Pound, as well as the more-sterile atmosphere of the new stadium, originally turned off some veteran fans.
There has also been somewhat of a backlash against the Browns organization by some in the old "blue-collar" fan base. This has resulted from what was originally a player and fan movement - the Dawg Pound - having been made "corporate," by the Browns organization, including trademarks, copyrights and an official "Dawg Pound" logo (seen at the top right of this article). Also, the more sterile, corporate atmosphere at the new Cleveland Browns Stadium (as opposed to the near anarchy at the old Cleveland Municipal Stadium in the 1960s-1990s) has been viewed by more traditionalist Browns fans and Dawg Pound season ticket holders as tarnishing the history and traditional passion of the fanbase.In a crucial late-season 2001 game against the Jacksonville Jaguars, the Browns were driving toward the east end zone for what would have been the winning score. A controversial call on fourth down gave the Jaguars the ball. Browns' receiver Quincy Morgan had caught a pass for a first down on 4th and 1.
After Tim Couch spiked the ball on the next play, referee Terry McAulay reviewed Morgan's catch, claiming that the replay officials had buzzed him before Couch spiked the ball. (NFL Rules state that once the next play is completed, the officials cannot under any circumstances review any previous plays.) Upon reviewing the play, McAulay determined that Morgan never had control of the ball, thus the pass was incomplete, and the Jaguars were awarded the ball. Fans in the Dawg Pound began throwing plastic beer bottles and other objects on the players and officials. McAulay declared the game over and sent the teams to the locker rooms. NFL Commissioner Paul Tagliabue then called to override the referee's decision, sending the players back onto the field, where the Jaguars ran out the last seconds under a hail of debris.
Current ticket prices for the Dawg Pound are $50 per game, and usually require purchase of season tickets. Since construction of the new stadium the Dawg Pound is populated with more affluent attendees compared to the generally blue collar fan base that made the Municipal Stadium's Dawg Pound famous. Even Hank Aaron has been known to sit (incognito) in the Pound.
One of the more famous Dawg Pound season-ticket holders is John Big Dawg Thompson (he had a legal name change to include his nickname), known as the "Canine-in-Chief." Television cameras often showed the offensive-lineman-sized man in his dog mask and No. 98 jersey, although recently he has undergone gastric bypass surgery and lost considerable weight. In 1995, Thompson became an unofficial spokesman for Browns fans fighting the move of the team to Baltimore. He testified before the U.S. House Committee on the Judiciary and appeared on Politically Incorrect with Bill Maher.
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